Indian Culture and Business Ethics
CULTURE : Culture is the collective programming of the mind which distinguish the member of one human group from another . Culture can also be defined as pattern of basic assumption invented discovered or developed by a given group as it cope with its problems of external adaptation and internal integration. A system of values and norms that are shared among a group of people and that when taken together constitute a design for living . INDIAN CULTURE. In such a richly diverse and complex country as India . It is difficult to impart generic conclusion that can be used by those doing business there. Regionalism , religion , language and caste are all factors that need to be taken into account when doing business in India . Behavior ,etiquette and approach are all modified depending on whom you are addressing and the ...